Ever wondered despite creating a super cool email campaign yet your emails won’t get the engagement rate they deserve! We get a lot of questions about why our emails are getting in the spam box, you guys provide fraud services, our emails are not getting enough engagement.
Writing the subject in your emails can be one of the most stressful steps of email marketing. Is it engaging? Too long? Too short? Too boring? Will your audience click ‘delete’ Spam to it? Or will they open it? Will, it even get to them, or will it trigger SPAM filters? It’s the closing of those worries that we’re here to assist with today.
SPAM filters are often triggered for a range of reasons, causing your email to skip recipients‘ inboxes and land straight in their SPAM box. One of the easiest ways to avoid SPAM filters is by carefully choosing the words you utilize in your email’s subject line.
Trigger words are known to cause problems and increase the probabilities of your email getting caught in an exceedingly SPAM trap. By avoiding these words in your email subject lines, you’ll be able to dramatically increase your chances of getting beyond SPAM filters.
Next time you sit right down to write a subject line, consult this list below and confirm you are not using any words which will get you in trouble. In fact, you would possibly want to bookmark this list so you’ll refer back to that whenever you craft an email subject line.
Don’t use all caps
Don’t make spelling mistakes
Don’t use one-word subject lines
Don’t use video/Flash/JavaScript
Keep your emails short
Not attach files
Don’t use exclamation points in your subject line
Don’t embed forms in emails
Avoid all caps, exclamation points and using red fonts
Use a reliable ESP
Use links carefully
So next time when you draft a email campaign check out this list of words to improve your inbox delivery rate.
To know more visit Deliver2inbox.