Email, as we all know is the communication medium that has become an integral part of our lives. As studies suggest, there were almost 2.5 billion users of email worldwide. This indicates that one amongst every three people uses email on earth.
What is the need for it?
In early days mail had to be downloaded onto a particular device and could not be accessed from any other device. This was a tedious concept because the person working in the office cannot access the emails stored on his desktop at home.
The email introduced the concept of storing all the emails of each user, over a cloud that can be accessed from any device using an internet connection. It proved to be a boon to the world. Since then, Bulk email has become the primary mode of digital communication.
In the growing world of technology and business modernization, there are 3 types of emails used worldwide. You must have come across at least a single type. Let us look into all of them.
Transactional emails are basically the ones that are in response to some user action or in certain cases, lack of user action. These emails generally inform the user about a certain event or might ask for a user to carry out the necessary action. Such type of emails is system generated. This type of email is a one to one email.
A few examples are:
A bulk email is what we typically think of advertising emails which are multiple and sent as an ‘email blast’. These emails are rather too many emails. The mail goes to a large list of users and is generally reviewed & optimized by a program or software. They are highly used by companies for marketing and connecting to the customers.
A few examples are:
The majority of companies have their employees communicating using corporate emails. These are emails created by the company for each employee to serve the sole purpose of business-related communication. Such an email system helps the companies to prevent phishing and threat attacks which is very crucial as this communication may consist of business-sensitive data.
The company also monitors the communication activities of each employee to ensure the commitment of the employee and the safety of the company.
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