While choosing an email client to be its Outlook, Gmail, Hotmail or Thunderbird, you might have come across making a choice between IMAP and POP. Generally, users are not aware…

Why Reviews?  How people feel after using a particular thing is written in the form of reviews so if the other person is interested to…

In today’s world where everything is getting online, many businesses are pacing their way to develop their web existence. All the physical channels used before for communication are now…

  Email marketing has gained a huge count of popularity in the field of online marketing. With the increased interest of businesses to expand their reach of clients and retain their…

If you own a small business it is important to do the marketing part. This is the best approach you can increase business growth and reach. Many studies reveal that…

Sending mails to prospective clients is an important and necessary aspect of every business. This can be a tedious and irritating task if there are multiple receivers and…

Segmentation implies the division into smaller segments of email subscribers based on specified criteria. Segmentation is usually used as a differentiation tool to give subscribers a more appropriate email marketing…