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Measures to take before starting a mass mail marketing camapign

Measures to take before starting a mass mail marketing camapign   Email marketing is certainly gaining a higher edge when it comes to online marketing. Many organizations have switched their marketing operations from offline to online only because of the benefits of emails making it be more convenient and lead generating. Sending bulk emails have made it possible to reach wide geographical areas and explore more potential buyers and niche consumer groups. Seeing email-marketing as a potential marketing tool, Organisations are framing certain marketing teams…

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